Course 3:

Communication of end value

This training enhances the role of the people in the sales team or marketing of the company as ambassadors of the brand, projecting effectively the same values that this want to deliver. This is achieved by raising the level of “premiumización” with which they communicate. The bottom of the message (WHAT), can be delivered with more or less efficiency depending on the way (HOW). But in addition, in LUXURY, the “form” CREATES or DESTROYS value brand (there is rarely neutrality). Creating BRAND VALUE, the practitioner assumes the role of ambassador for the same. Working for that after the training, each person will transmit your message to your audience effectively, but also the right to be memorable and perfect in his form.

Program designed for any professional who want to raise the value of its communication to the public, either to customers or to the “internal stakeholders”.

Trainers: Caesar Val, Sebastian Lora.

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